Thursday, January 26, 2017

Donate A Bra :: Change A Life

A few weeks ago, Soma reached out to see if I might be interested in speaking about their campaign with the National Network to End Domestic Violence (NNEDV). Of course I said yes! In July 2010, Soma set out on a mission to make a different by collecting new and gently worn bras to donate to victims of domestic violence. Survivors often arrive at the shelters with little more than the clothes they're wearing and rely on donated items to get back on their feet. Bras are one of the most needed yet least donated clothing item for women. In partnership with NNEDV, the leading voice for survivors of domestic violence, and their 2,000 shelter programs across the United States, the bras collected are distributed to women in need in local communities. Soma is in the midst of their latest Bra Donation campaign. You can find more details and heartbreaking stories here.


From now through Jan 31st, you can bring new/gently worn bras to any Soma boutique (find a boutique near you here). While you're there, take advantage of a free bra fitting plus $20 off 2 full price bras. You can also offer any amount of financial support to help women in need by donating online here. Last but not least, if you don't live near a Soma boutique (I don't), you can mail your new/gently worn bras to the address below:

Soma Bra Donation Bra Recycles
3317 S. Higley Rd. Ste 114-441
Gilbert, AZ 85297

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